Within the most important, luxurious and exclusive social event in EUROPE, a selection of high-end fashion brands and designers will have the opportunity to present their collections on the catwalk, sell their creations through a pop-up, realize a photo shoot in the best locations of the French Riviera, present the collection to fashion professionals, influencers and celebrities to reach the pages of the most prestigious magazines.
1.LUXURY EVENT
8.LOCATION
3.FASHION INSTALLATION
4.POP UP SHOP
5.SHOWROOM
6. THE PHOTO SHOOTING
7. FASHION PARTY
THE LUXURY EVENT
•8/16 looks
•Venue
•Models
•Hair & Makeup
•Press coverage
•VIP Product Placement
•Full event production support
•Photo & video from the event - raw and edited
•Pre & Post-Event Marketing across all digital & social marketing platforms
THE FASHION INSTALLATION
An art gallery inside the PFW venue, with an artistic exhibition of outfits and whatever is in the designer’s vision
THE POP UP AND SHOWROOM
An opportunity to sell your collection to a discerning clientele and showcase it to stylists for celebrity placement.
PHOTO SHOOT
A day of shooting with internationally known photographer , selected by the organization
An exclusive layout decided by the designer and the photographer, in a highly visible location
Images, released for the brand’s commercial use.
THE EXCLUSIVE PARTY
Our events enable brands to connect with social media influencers, bloggers, advertisers and end customers. These events guarantee social marketing and provide adequate visibility creating relationships.
By creating new situations we’re promoting a different interaction and approach.
CFW is in collaboration with the best PR Agencies both in Europe and U.S.
This ensures the participating brands high-level working contacts and visibility on social networks, thanks to the numerous influencers and an excellent press